Does Members-Only or Gated Content Have SEO Value?

Does Members-Only or Gated Content Have SEO Value?

Do you need to gate or paywall your content, and does it have any value to your SEO strategy if you do? Here's what you need to know.

What Are Pillar Pages & How They Impact Content Marketing & SEO

Content marketing is essential to SEO. Having in-depth and detailed content that matches your prospects and users intent can lead to better visibility, more share and quality organic links.

One way to create high-quality content is by creating pillar pages. Here is how HubSpot defines them: “A pillar page covers all aspects of the topic on a single page, with room for more in-depth reporting in more detailed cluster blog posts that hyperlink back to the pillar page.”

Creating pillar pages is a very popular strategy at the moment, but not everyone is executing them correctly. Here is some more info on what they are and how to optimize them for your content and SEO strategy.

The Ultimate List of Gated Content Ideas that Work | Ep. #4


�� BlueTuskr (E-commerce Marketing) —

Welcome to Marketing Interruption a Podcast by BlueTuskr!

On the 4th episode of Marketing Interruption, your host Andrew Maff goes into detail about the many different gated content ideas you can use to build your email list. He goes into detail about calculators, quizzes, live calendars, eBooks, white papers, social media groups, coaching sessions, and more. Take these ideas and create your own gated content to make sure you’re leveraging the most out of the content you created.
Tune in and enjoy today’s interruption!

If you enjoyed the show, please be sure to rate and review!…and of course, SUBSCRIBE!

Have a marketing question you’d like Andrew to cover in an upcoming episode?
Email: [email protected]

CONNECT: | | Twitter: @AndrewMaff

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What is a Gate? The Method

When it comes to collecting data on potential customers a strong content gating strategy is key for your businesses marketing success. In this short video, we will define a gate and show you how it differs from a traditional web form so you can optimise your web conversions and get more out of each lead.

To Gate or Ungate Content, That is the Question

How do you think about gating your content? In this video, Garrett walks through his thoughts on if content should be gated, and how ungating content can be better for your company growth.

Be sure to like, comment, and SUBSCRIBE to Directive Consulting for more in-depth SaaS marketing insights and information from industry experts.

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