How (and Why) to Redirect a URL
A redirect is used to indicate that content has moved from one URL to another.
Redirects are essential in letting search engines know when you have moved content.
Even after you move content, search engines will the old URL and content in their index and will return that page in the search results until they discover the page no longer exists.
Redirect help speed up this process.
Here are 5 reasons to redirect a URL:
You have old content that expired and it needs to be removed
You find that you have a broken URL that has links and traffic
You change you hosting or CMS
You want to implement a canonical redirect
You change the URL where existing content can be found.
htaccess Redirect 301 – Redirecting a Url for SEO
In this short video tutorial I show you how to redirect a page of your website using permanent 301 redirects inside a .htaccess file. This is helpful if you are in the process of optimizing your website for SEO and you find that some of your pages need to be renamed to better match for certain keywords.
If you rename a page, the problem is that external pages that might already be linking to it will not link to an invalid URL. And this should be avoided.
A 301 Redirect is a permanent redirect that works on the client side and it will solve this exact problem for you. In the video tutorial I show you how I permanently redirected on of my tutorial pages to a new URL to improve the SEO for that page.
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If you’re just after the quick solution, you need to assign a new value to the window.location.href property in your browser (there is also a function available to use which you’ll see in the video).
How to do a 301 Redirect, SEO Redirect Tutorial
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Very basic tutorial on how to do a 301 redirect, this is part of my FREE training course, some people will not know how to do this or why they are doing it, so here is a very short video on how you can do a 301 redirect.